Noor mahnoor
[ Tinydeal Technology News]On May 14, Tom Boger, Apple’s iPad and Mac marketing vice president, was interviewed by the Wall Street Journal reporter Joanna Stern, and published the release of the new M4 iPad Pro and the market positioning of iPad and Mac view. He made it clear that Apple believes that iPad Pro and Mac are complementary devices, not competitors.
In an interview, Boger emphasized that the iPad, as a “touch-priority” device, is in sharp contrast to the “indirect operation” characteristics of the Mac. MAC operates through the mouse or keyboard. This different design concept gives the two devices on their application scenarios each focusing on its application scenarios. He further explained that MacOS is a completely different computing paradigm service, which is different from iPadOS in functional and application scenarios.
When asked if it is possible to run Mac applications on iPad or launch a touch screen MAC, Boger is not directly denied. He said that Apple is always listening to customers’ voices and may adjust product strategies according to market demand. But he also emphasized that Apple currently believes that iPad and Mac complementary devices have their own unique advantages and can meet the needs of different users.
If you’re curious about more tech insights, feel free to explore other articles on our blog.
In the interview, Stern shared her experience of replacing MacBook with iPad Pro. She believes that the iPad has performed well in portability, touch operation, and 5G connection, while MAC has advantages in port selection, software ecology, multi-tasking processing, battery life,e, and multi-display support.
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