The tablet market ushered in the growth rate of Huawei, Xiaomi, and Lenovo

[ Tinydeal Technology News]Recently, TinydealTechnology noticed that the market research agency IDC released the latest report on the tablet market growth rate. The report shows that the global tablet shipments in the first quarter of 2024 were 30.8 million units, a slight increase of 0.5% year-on-year. This data marks the first growth of the global tablet market growth rate since the second quarter of 2021.

Specifically, the reasons for this growth are mainly due to the strategic adjustment of major manufacturers in the release of new products and the growth of consumers’ demand for tablets.

From the perspective of the brand, Apple’s tablet shipment in the first quarter was 9.9 million units, a year-on-year decrease of 8.5%, ranking first; Samsung’s tablet shipment in the first quarter was 6.7 million units, ranking the market in the market, ranking first. Second, a year-on-year decrease of 5.8%; Huawei’s tablet shipments in this quarter were 2.9 million units, an increase of 43.6% year-on-year, ranking third in the market; Lenovo and Xiaomi ranked fourth and fifth in the market, respectively. %And 92.6%. Among them, Xiaomi’s markets outside China have achieved almost three-digit growth.

It is not difficult to see through the above data that the competitiveness of international brands like Apple and Samsung in the tablet market is gradually declining. Instead, domestic brands such as Huawei, Xiaomi, and Lenovo have shown full competitiveness. The situation and domestic brands have increased their importance to tablet products. At the same time, as tablet computers have become more and more widely used in the fields of education, office, and other fields, manufacturers are expected to discover more development opportunities in competition.