Global PC Market Growth: 3% Increase in Q1 2024, Lenovo Leads Apple

On April 10, market analysis agency Canalys announced the global PC market growth in the first quarter. In the first quarter of 2024, Lenovo led the PC market with a market share of 24%, achieving a strong growth of 8%, and the shipments of notebooks and desktops reached 13.7 million units. HP ranked second with 12 million units. Dell ranked third, but the shipment decreased by 2% year-on-year. By the end of the first quarter of 2024, Apple launched the new MacBook Air, ranking fourth with a growth rate of 2.5%. Acer ranked among the top five with a shipment of 3.7 million units.

In the first quarter of 2024, the global personal computer (PC) market showed a global PC market growth trend. Specifically, the total shipments of desktop and laptop computers increased by 3.2% year-on-year, reaching 57.2 million units. Notably, notebook shipments saw a 4.2% rise, totaling 45.1 million units. In contrast, desktop shipments remained relatively stable, growing by only 0.4% to 12.1 million units. Despite this limited growth, Canalys stated that PC demand continues to rise across various fields. Furthermore, the update to Windows 11 and the development of AI PCs are expected to drive market acceleration throughout the year.

Global PC market data in the first quarter of 2024

CANALYS chief analyst, Ishan Dutt, said: “The growth of the first quarter of 2024 laid a good foundation for the performance of the PC market throughout the year. Manufacturers and channels have adjusted the final stage of inventory, and the macroeconomic conditions of individual markets still inhibit demand. As the machine change cycle is approaching, the demand for the replacement of the enterprise has been prominent. In the past, the machine change cycle was longer than ever before. This created huge business opportunities for OEMs and their partners. Users now have access to innovative and attractive products. CANALYS predicts that, in 2024, AI PC shipments with a dedicated AI accelerator, like NPU, will reach nearly 50 million units.